Suzuki Motorcycle India Private Limited (SMIPL) beat the overall auto industry slowdown to post positive sales growth in July 2019. While sales volumes of SMIPL are modest, the company posted impressive growth percentage to beat the ongoing auto industry slowdown. In all, Suzuki Motorcycle India sold 69,236 units in July 2019, as compared to 58,805 units in July 2018, registering a growth of 18 per cent. In the first quarter of the current financial year (April - June, 2019), Suzuki Motorcycle India's sales stood at 2,74,309 units. In the domestic market alone, Suzuki Motorcycles India's sales grew by 17 per cent, from 53,321 units in July 2018 to 62,366 units in July 2019.
"July was an exciting month at Suzuki Motorcycle India as we launched new products and variants in both motorcycle and scooter category, further strengthening our product offerings for Indian consumers. Suzuki Motorcycle India is overwhelmed to receive the huge response and demand for its products that further translates into higher sales growth. We are steering ahead with full throttle to add more customers to the Suzuki family," said Devashish Handa, Vice President, Suzuki Motorcycle India Private Limited.
In July 2019, Suzuki Motorcycle India Limited launched the all-new Suzuki Gixxer with a 155 cc engine. The new Suzuki Gixxer is available in three colour options. Suzuki also introduced the Suzuki Access 125 Special Edition in a new colour option in July 2019, as well as the Suzuki Burgman Street 125 in a matte black shade. The Suzuki Access 125 is the highest selling 125 cc scooter in India. In May 2019, Suzuki introduced the all-new Suzuki Gixxer SF 250, priced at ₹ 1.71 lakh (ex-showroom). The Gixxer SF 250 marks Suzuki's comeback to the 250 cc motorcycle segment. Suzuki also introduced the 155 cc Gixxer SF in May 2019.