Skoda India Might Bring in an All New 7 Seater SUV
By: Vikas Yogi | Updated: May 15, 2014 12:42 IST
In a bid to expand its market share in the Indian market, the Czech Republic carmaker,Skodais planning to launch a couple of new products and facelift models of many of its cars. In next one year, Skoda Auto India will launch thenext-generation Fabia, facelifted Rapid and 2014 Yeti. While much has been already talked about the aforementioned cars, in this article we'll talk about a new global SUV that Skoda is currently working on, which will enter our shores as well.
The new SUV will be bigger and more expensive than theSkoda Yeti, which is already perceived as a 'too expensive' vehicle. It was the high pricing that compelled the company to phase out the Fabia and led to the failure of a really capable product like Yeti. So, the question here is, how will the company manage to position a bigger and more premium SUV, when it's struggling to sell even the Yeti. For that, the company will pick the route of higher localisation, which will bring the cost of most its models down. For instance, theSkoda Rapidcurrently has 60-65% local content, which will go up to 80 percent and bring the vehicle's price considerably lower. And if the company chooses the same path, we might also see compratively lesser expensive versions of the Fabia and the Yeti.
As mentioned above, a lesser expensive Yeti will leave a space for the bigger SUV that the company is planning to bring in. While the Yeti is called an 'A' category SUV by Skoda, the new seven-seater SUV will be an 'A Plus' in the company's language. The new SUV will be launched globally in 2016-17 including India. If rumours are to be believed, the new SUV will be built onVolkswagen's versatile MQB platform, and will have a length of 4.6 metres. Engine options to be made available with the car could be a 1.6-litre petrol and a 2.0-litre diesel.
Skoda Auto is an automobile manufacturer headquartered in Czech Republic. It is a wholly owned subsidiary of Volkswagen Group. Skoda made its official entry into India in 2001 by establishing a state-of-the-art …More »
Skoda Auto is an automobile manufacturer headquartered in Czech Republic. It is a wholly owned subsidiary of Volkswagen Group. Skoda made its official entry into India in 2001 by establishing a state-of-the-art assembly plant in Aurangabad, Maharashtra. Skoda India has various models in India right from the Superb, Rapid, Fabia, Yeti to the recently launched Octavia.« Less
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Skoda Auto India has undertaken an exercise to give similar appearance to all outlets of its dealers across the country, a top official said. The company sells mid-size sedan Rapid, premium sedan Octavia, luxury sedan Superb and premium SUV Yeti in the Indian market. It has 76 dealers across the country.
In a bid to increase its market share in the Indian market, Skoda, the Czech carmaker, is planning to re-launch the Fabia premium hatchback in India.
Skoda Auto India, today, added a special Zeal Edition to all its cars - Yeti, Rapid, Octavia and Superb. While the Zeal Editions of Octavia, Superb and Yeti get all black interiors, the Rapid Zeal Edition comes with an accessories package.
Now, there's a 'new' Yeti - which, let's be honest, isn't really new. It's more like some caramel was added to an already impressive flan to make it more compelling. Facelift, then, would be the right word - a mild, and mostly cosmetic, one, at that.